MKT 435 Wk 4 Discussion - Meaning of the Marketing Mix

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MKT 435 Wk 4 Discussion - Meaning of the Marketing Mix

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to classmates or your faculty member.

Due Day 3

Respond to the following in a minimum of 175 words:

In this week’s topic, the chapter covered customer loyalty and how it weaves into the 8 Ps marketing mix. To practice this concept, select your favorite vacation spot. Select 2 Ps from the 8 Ps marketing mix. For each, identify and briefly describe one marketing strategy idea that would support a marketing campaign for your favorite vacation spot.

Brainstorm 1 to 2 ways you can promote customer loyalty and encourage tourists to return.

Due Day 7

Post 2 replies to classmates or your faculty member. Be constructive and professional.