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If done right, marketing is a strategy and a tool that can completely transform an individual or a business.The concepts you will learn here are those that can be applied in all parts of your life, and not just your business. After all, we’re all marketing ourselves in our daily lives; except that we are not doing it for monetary gain. Our team of writers shares the common goal of simplifying the complex ideologies of marketing. To make it accessible, relevant, and easy to digest.