BRM 353 Wk 4 Discussion - Marketing Tools Comparison

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BRM 353 Wk 4 Discussion - Marketing Tools Comparison

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

There are several marketing tools available. Compare two marketing tools that are used to improve product and brand management. What are the differences? Why should one be used over the other and for what purpose?

Due Monday

Reply to at least two of your classmates. Be constructive and professional in your responses.