MHA 506 Week 4 Discussion Board

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MHA 506 Week 4 Discussion Board

Due Thursday (23 pts)

Write a 175- to 265-word response to the following:

• Drug companies are pursuing collaborative efforts with other companies to manage in the world of pharmacogenomics and individualized medicine. What are some examples of these collaborative efforts by pharmaceutical companies (e.g., Accelerated Medical Partnership (AMP) program)?
• Explain how these partnerships can affect the marketing of the resulting products, either positively or negatively. Consider ethical outcomes from the marketing.

Due Monday (23 pts)

Read and respond to at least two of your classmates' discussion posts. Be constructive and professional with your thoughts, feedback, or suggestions.