MHA 506 Week 2 Discussion Board

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MHA 506 Week 2 Discussion Board

Due Thursday (23 pts)

Write a 175- to 265-word response to the following:

• What marketing challenges would arise should a major health care provider drop a service that is socially popular but economically unprofitable?
• What marketing strategy could be put in place to minimize negative perception by the community?

Take a balanced view of this question. Avoid stating that the organization should continue all services regardless of the cost - that is not the real world.

Due Monday (23 pts)

Read and respond to at least two of your classmates' discussion posts. Be constructive and professional with your thoughts, feedback, or suggestions.