ENT 588 Wk 3 - Market Penetration Plan

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ENT 588 Wk 3 – Market Penetration Plan

Resource: Marketing Penetration Plan Grading Guide

Create a 700-word plan for market penetration of a 3-year period of time:

• Explain the major components of your marketing plan.

• Examine your distribution and pricing plans.

• Explain your business purpose.

• Explain your pricing strategy.

• Evaluate which type of advertising is the most beneficial to your business/product.

• Evaluate whether that type of advertising matches up to your offering and pricing, and whether you can afford it.

• Explain whether it fits your image of your business.

• Determine whether your customers will need to be educated about your business/product.

• Explain whether you will need to hire a marketing expert.

Format your assignment consistent with APA guidelines.

Submit your assignment.