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INNOVATION AND DESIGN: CAPSTONE PROJECT

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ENT 588 Wk 1 – Identify Your Business Model

Resource: Identify Your Business Model Grading Guide

Conduct industry research on a national and local level, and conduct local market research for your business.

Analyze your data and draft for findings for your industry, market, and customer research.

Develop a 525- to 700-word analysis considering your research and the following:

ENT 588 Wk 2 – Industry Overview

Resource: Industry Overview Grading Guide

Create a 525- to 700-word industry overview.

Include the following:

ENT 588 Wk 3 Team – Angel Investor/Venture Mock Presentation Part 1

Resource: Angel Investor/Venture Mock Presentation Part 1 Grading Guide, Angel Investor Presentation Media Search

Discuss the various presentations seen from the Angel Investor Presentation Media Search learning activity.

Identify the commonalities amongst the various presentations.

Explain in 700 words what the presenter could have done differently.

Brainstorm an idea where you would need an angel investor.

Create an outline for a mock presentation:

ENT 588 Wk 3 – Market Penetration Plan

Resource: Marketing Penetration Plan Grading Guide

Create a 700-word plan for market penetration of a 3-year period of time:

ENT 588 Wk 3 – Elevator Pitch

Resource: Elevator Pitch Grading Guide

Create a 350-word elevator pitch that includes the following:

ENT 588 Wk 4 Team – Angel Investor/Venture Capital Mock Presentation Part 2

Resource: Angel Investor/Venture Capital Mock Presentation Part 2 Grading Guide

Evaluate your instructor’s feedback on the outline for the mock presentation from Week 2.

Determine what was missing, or what needs to be changed in your presentation.

Develop support for your Week 3 outline in a 10- to 15-slide presentation with speaker notes, or narration, including:

ENT 588 Wk 4 – Cash Flow Assumptions

Resource: Cash Flow Assumptions Grading Guide

Draft your Financial Plan and Financial Statements for 3 years including:

ENT 588 Wk 4 – Submission Plan

Develop a submission plan, in no more than 350 words, and include the following:

ENT 588 Wk 5 – Management Team Overview

Resource: Management Team Overview Grading Guide

Develop a 350-word Management Team Overview.

Include the following:

ENT 588 Wk 5 – Company Overview

Resource: Company Overview Grading Guide

Develop a 350-word Company Overview and include the following:

ENT 588 Wk 5 – Executive Summary

Resource: Executive Summary Grading Guide

Draft your 350- to 525-word Executive Summary.

Include the following sections in your summary:

ENT 588 Wk 6 – Business Plan Presentation