Social Media Audit for Jobseekers Pass-Along Materials

More than half of employers say they have rejected an applicant because of what they have found on the jobseeker's social media profiles. This guide (with worksheets) will help them assess their current social media presence.

There are five steps in this audit. The first is to establish what is already out there — locating and documenting your profiles. The second is to evaluate the jobseeker's existing presence on existing social media channels. The third step focuses on LinkedIn specifically, since LinkedIn is an important tool in the job search. The fourth step helps assess whether additional social media profiles are needed. The final step is to take a “big picture” approach to social media accounts.