Position Yourself to Get The Job (Pass-Along Materials)
Position Yourself to Get The Job (Pass-Along Materials)
POSITIONYOURSELF1012
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Description
Personal branding is a hot topic within the careers field -- but some clients may be uncomfortable -- or unfamiliar -- with "branding" themselves. This Pass-Along Materials package tackles the topic of branding, but from the standpoint of developing a personal positioning statement instead of a "brand."
This information-packed 12-page report covers the following topics:
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Understanding employer motivations when hiring employees -- and how your personal positioning can set you apart as the "perfect" hire.
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Benefits of personal positioning (and why it's important to be memorable).
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How you can use your personal positioning across the job search (resume, cover letter, LinkedIn, in interviews, and when networking).
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Four key issues in developing your positioning.
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Assessing your existing personal positioning.
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Worksheet to develop your personal positioning statement (19 questions your client can answer to help develop their personal positioning statement).
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Resources to use to research your personal positioning within your industry for maximum effectiveness.
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Formulas for creating your personal tagline and full personal positioning statement.
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Five things to consider when developing your personal positioning statement.
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Red flags to watch out for in your personal positioning statement (like when it's "overstuffed").
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Do's and Don'ts for positioning.
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How personal positioning can help your clients get their next job.
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Tips for how to build your personal positioning before you start your job search.
For a full description, check out: "Position Yourself to Get The Job"
Personal branding is a hot topic within the careers field -- but some clients may be uncomfortable -- or unfamiliar -- with "branding" themselves. This Pass-Along Materials package tackles the topic of branding, but from the standpoint of d