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20 Twitter Ideas for Business | GRAB Series (eBooks)
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Tags:Social media, Twitter, business, marketing, public relations, corporate communications, human resources, internal communications, external communications, communications, Business and Money, Business and Money, eBooks
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-fareast-font-family: Times New Roman ; mso-bidi-font-family: Times New Roman ">Use the "20 Twitter Ideas for Business" from Mouse and Pen to grow your market share, build your network, and create new opportunities with prospects, employees and customers right now.
-fareast-font-family: Times New Roman ; mso-bidi-font-family: Times New Roman ">The ideas will increase sales and connectivity with your partners, from large corporations to non-profit organizations. A part of the GRAB (Get Revenue And Business) series. Three sample ideas from the GRAB sheet:- Create discount offers in your tweets. For example: Place an order for 50 shirts today and give code tweet10 for 10% off. Test which ones have the highest responses, and repeat variations of those as often as you can.
- Improve recruitment marketing. Human resources representatives can create a Twitter account and tweet about career opportunities they are recruiting for. Include a link pointing to the full job description on the company s website, where an applicant can immediately take the next step and apply online or email a resume. Post a link to the HR Twitter account in the careers section of your company s website. At career fairs, include the Twitter address on all literature.
- Special events. When you produce special events, designate a Twitter table. Assign to the table Twitter-savvy reporters, important partners or valued donors who are following you or who have a Twitter account. Chances are they will tweet about your organization during the event itself, or shortly after, providing immediate coverage.
