Strecker - Chapter 06
Chiastic Thought and Culture
A Reading of Claude Lévi-Strauss
chapter entertains a special relationship with the Rhetoric Culture
project as a whole in as much as the dynamic at the heart of this
project is itself chiastic. One of the characteristics of Rhetoric
Culture theory is the reversibility of its "critical moments" (see the
introduction to this volume). In as much as all social and cultural
practices are linguistically mediated, they are at least in part
tributary to rhetoric. One may therefore turn to rhetoric to make sense
of these practices and shed light on the dynamics that underpin them.
The need to interrelate anthropology and rhetoric arises, in this
respect, out of the imbrication of linguistic and social practices,
rhetoric and praxis. Rhetoric, construed as an art (technê) of
persuasion, is in essence a form of agency theory.