MKT 421 Week 4 Marketing, Ch. 17: Integrated Marketing Communications and Direct Marketing | eBooks | Education

MKT 421 Week 4 Marketing, Ch. 17: Integrated Marketing Communications and Direct Marketing

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MKT 421 Week 4 Marketing, Ch. 17: Integrated Marketing Communications and Direct Marketing

https://zh.scribd.com/document/343514419/Uop-Tutorial

 

MKT 421 Week 4 Marketing, Ch. 17: Integrated Marketing Communications and Direct Marketing

 

Consider the following as you read:

 

 

 

  • What six elements are required for communication to occur?
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