Nature Tracks - Sets, Mice and Videotapes
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Animals in advertising have firmly entrenched themselves as the new stars of the media revolution. Consumers love them. They have been admirably doing their bit, selling things from banks, to motor vehicles to airlines to computers. After much research into why consumers love watching animals in advertising and films, the only answer psychologist and animal trainers could find is that they are “cute”. This program concentrates on the people who train these animals and their respective eccentricities.